CES 2023: MC²’s Most Decorated Year Yet
MC² experienced its most decorated year yet at CES 2023 seeing four of its clients land on EXHIBITOR Group's Best of CES List. We are pleased to announce four of its client partne
MC²’s Award Winning Presence at CES 2022
At precisely 8:30 AM on January 5, 2022, the doors to the Las Vegas Convention Center opened for one of the most prestigious trade show events in the world – the 2022 Consumer El
5 Wild-and-Crazy Experiential Marketing Examples
Trying to create an event that’s more than just an event? These experiential marketing examples from all over the world are out-of-the-box, over-the-top, and totally inspirationa
Best Experiential Marketing Campaigns: What the Streaming Giants are Doing Right
Most of us these days have cut the cable cord and waved goodbye to our satellite dishes for the ease of online streaming services.
Magnum Ice Cream Creates 200,000 Experiences at a SoHo Pop-up Store
We partnered with Unilever to launch the Magnum Pleasure Store in SoHo, NYC. A vacant retail space in downtown Manhattan was transformed into a sophisticated, social media friendly
St. Ives Pop-up Store Delights Consumers with Interactive Mixing Bar Experience
MC² joined forces with Unilever and a design agency to create the St. Ives pop-up store in NYC. As chief architect of the project, we interpreted the client’s vision and success
Built to Wow: Caterpillar at CONEXPO-CON
Designing a once-in-a-lifetime experience for a construction trade show exhibit is no small feat. When Caterpillar came to MC² for an unforgettable, immersive live exhibit, we kne
