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August 2018

Work
August 17, 2018

Magnum Ice Cream Creates 200,000 Experiences at a SoHo Pop-up Store

We partnered with Unilever to launch the Magnum Pleasure Store in SoHo, NYC. A vacant retail space in downtown Manhattan was transformed into a sophisticated, social media friendly

by MC²
Strategy
August 8, 2018

Connected Experiences: How to Fuse Social into Your Live Events

Ah. Life in the digital age. A time when attending a party means Snapchat coverage, when life-changing moments must be documented to have actually happened, and when relationships

by MC²

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