KNOWLEDGE

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Connected Experiences: How to Fuse Social into Your Live Events

What is Experiential Marketing and How Can You Make it Work for Your Business?

Mack Trucks Turns the Customer Journey into Valuable Data [Case Study]

4 Ways to Crush Experiential Virtual Reality at Your Next Live Event

Creating a Home Away From Home Experience for Ring at CES [Case Study]

The Adventures of a Trade Show Mystery Shopper

Canon Takes Center Stage at NAB [Video]

Building Trust Through Trade Show Exhibits

The Best-Kept Trade Show Marketing Strategy Secret

Sustainable Marketing: Creating Green Events & Exhibits [Infographic]

Toyota Goes Outside the Box at HUBweek [Case Study]

3 Tips for Building a Better Trade Show Experience

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eConnections Digest was created by MC² in 2005 to help event and exhibit professionals excel in their jobs. Our online digest directly addresses the concerns of today’s trade show and conference exhibitor. Features on current technology, advances in exhibit design, attracting and retaining visitors combine with practical tips on leadership and productivity in the exhibit and event space.

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