A standing room only press conference to announce the first fully Autonomous Vehicle which made waves from mentions in tech, business, and consumer media including The Tonight Show with Jimmy Fallon and more. This keynote event focused groundbreaking agriculture technology that enables farmers to run more productive, profitable and sustainable operations. Unique and immersive content was also created for John Deere’s booth which went on to be in Exhibitor Magazine’s Top 20 booths of the conference.