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Exhibits & Trade Shows

Canon U.S.A.

A CLIENT PARTNERSHIP SINCE 1973​

MC² has become a trusted expert for Canon’s face-to-face marketing providing evaluations of the importance of their shows, the effectiveness of their shows, and managing their budget wisely for over 30 years.​

Our client partnership with Canon USA began in 1973. Our dedicated MC² Canon account team has continuously served the account since its inception in 1999.​

We have an intimate understanding of Canon’s products and marketing goals. We are able to serve each marketing group while being attentive to the overall brand-marketing​ message because of our proactivity in raising concerns and discussing solutions. We help to maintain the balance between the brand-building goals of the marketing team and the sales objectives of the product groups.​

Our objective is to be a conduit for memorable Canon experiences. One who looks out for their interests protects the brand, ensures results, and provides value. Additionally, we act as a partner between Canon and their third-party agencies. In some sense, we are a caretaker for Canon’s partnerships in the trade show environment.​

  • 330-35 deployments, nationwide, annually​
  • Sizes range from 100 to 150,000 sq/ft​
  • Length of largest deployment: Canon Expo NYC: 5-day set up, 2-day show, 2-day dismantle​
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