Exhibits & Trade Shows – MC².com

CONEXPO-CON/AGG 2026 Recap

MC² — Fri, 03 Apr 2026 16:03:13 +0000

There are trade shows, and then there’s CONEXPO-CON/AGG. Every three years, the industry’s biggest names come together in Las Vegas to set the pace for what’s next in construction, turning scale into spectacle across one of the largest show floors in the world. MC² partnered with leading brands across the show to bring their presence to life, […]

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EssilorLuxottica SWITCH 2026 Recap

MC² — Fri, 03 Apr 2026 16:02:52 +0000

The future of vision care took shape in Orlando as EssilorLuxottica introduced its first-ever SWITCH: Vision Innovation Summit, bringing together more than 1,000 global leaders across healthcare, technology, and science. MC² partnered with EssilorLuxottica to support an environment built for forward-thinking conversations and hands-on exploration. Across keynotes, product demonstrations, and workshops, attendees engaged with emerging […]

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EssilorLuxottica Vision Expo 2026 Recap

MC² — Fri, 03 Apr 2026 16:02:34 +0000

Vision Expo marked its 40th year in Orlando, bringing together more than 8,000 attendees from 92 countries across a 115,000-square-foot show floor. With over 350 exhibitors and 220+ hours of education, the event continued to set the pace for what’s next in vision care, eyewear, and innovation. MC² partnered with EssilorLuxottica to deliver a presence that held […]

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CES 2026 Full Show Recap

MC² — Thu, 29 Jan 2026 17:16:22 +0000

From January 6–9, more than 148,000 attendees gathered from around the world, including 55,000 international guests and nearly 6,900 members of global media, creators, and industry analysts. The scale was unmistakable, and so was the energy across the show floor. MC² partnered with a diverse roster of brands to bring ideas to life at CES […]

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AUSA 2025 Full Show Recap

MC² — Thu, 11 Dec 2025 20:24:12 +0000

AUSA 2025 delivered a show floor packed with innovation, and our partners were right at the center of it. From Lockheed Martin x Sikorsky’s BLACK HAWK® turned U-Hawk™ to Mack Defense’s The Mack Pioneer®, the event showcased the future of mission-ready technology in full force. MC² supported a series of high-visibility environments at this year’s […]

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EssilorLuxottica at Vision Expo West 2025

MC² — Mon, 10 Nov 2025 17:09:54 +0000

Vision Expo West 2025 drew in 10,000+ industry professionals, stakeholders, and consumers alike from 80+ countries as over 300 brands looked to leave a lasting impression in Eyewear, Eyecare, Independent Design, and Tech & Innovation. In that group, EssilorLuxottica stood tall as attendees were welcomed to explored the latest in progressive lens technology — including […]

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Reynolds at NACS 2025

MC² — Sun, 09 Nov 2025 19:48:02 +0000

With record-breaking crowds filling the floor at NACS 2025, Reynolds American made a bold entrance with a refreshed exhibit designed to stand out among the show’s biggest attractions. Over 25,000 attendees from 73 countries moved through a high-energy environment that delivered both excitement and education across a 4,800 sq. ft. footprint. MC² partnered with Reynolds […]

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Hershey at NACS 2025

MC² — Sun, 09 Nov 2025 19:14:35 +0000

NACS 2025 brought big energy to Chicago, and The Hershey Company proved why they’re a must-see stop on the show floor. From new product debuts like the Reese’s OREO® Cup and Dot’s Pretzels Homestyle Buffalo Flavor, Hershey delivered one of the most anticipated showcases of the week. MC² supported a high-traffic brand environment built to […]

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G2E 2025 Full Show Recap

MC² — Fri, 17 Oct 2025 16:10:03 +0000

From October 6-9, over 25,000 attendees made their way to the Venetian Expo Center for the 2025 Global Gaming Expo, better known as G2E. Follow our Head of Marketing, Bruno Silva, as he walks the show floor highlighting many of our projects and chatting with some of our client partners like Konami Gaming, Light & […]

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GRVTY at GEOINT 2025

MC² — Wed, 01 Oct 2025 19:40:28 +0000

GRVTY partnered with MC² to make a bold impact at GEOINT 2025 with a 20’ x 30’ double-deck exhibit that brought sophistication and flexibility to the show floor. The upper deck featured a private meeting room while the lower level offered three demo stations where attendees explored GRVTY’s proprietary software. Inspired by GRVTY’s monochromatic brand […]

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