Brand Experience Solutions Agency Introduces New Position in Alignment with Strategic Growth Plan
Chestnut Ridge, NY, April 30, 2019 - MC², an award-winning brand experience solutions agency, announces the hiring of Philip Schlitz as Corporate Vice President, Strategic Business Development. He will join the company’s leadership team, reporting to CEO Rich McAdam.
“I am extremely pleased to welcome Philip to the MC² team,” said McAdam. “Building upon our strong core of production and execution, Philip will benefit our clients by helping them achieve their goals through strategically aligning an integrated experiential approach.”
In this newly created role, Schlitz will form a strategic business development team whose focus will be to identify and secure new growth opportunities. As part of this initiative, he will develop and deploy a client acquisition framework designed to produce sustainable growth along with customer success.
“This is an exciting time to join MC2. It is an incredible organization with an amazing legacy of client service. All indicators point to being well positioned to continue an upward trajectory,” said Schlitz. “I’m looking forward to helping define the long-term strategy for growth and expand our credentials as a true partner for brands.”
Schlitz brings extensive experience in executive client relations and strategic business management. Most recently, Schlitz was a top contributor on Freeman’s newly established Strategic Business Development team and was originally a founding member of FreemanXP’s sales team at the start of the agency. Prior to Freeman, Schlitz served in executive management roles within both the hospitality and management consulting industries. Philip graduated from the Cornell SC Johnson College of Business at Cornell University.
MC² (MC-squared), an MCH Company, is an award-winning brand experience solutions agency. With strategic thinking, inspiring designs, and seamless execution, we deliver growth for our clients by creating immersive experiences that foster emotional relationships between brands and audiences. As an exhibit and experiential marketing leader, we transform ideas into best-in-class activations that are effective and measurable. We combine built spaces with human-centric technology and digital solutions for maximum brand engagement and exposure before, during and after a face-to-face experience. MC² is headquartered in Chestnut Ridge, New York, with 15 offices and production facilities across the U.S. and in Dusseldorf, Germany. For more about MC², visit www.mc-2.com/about/
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