Knowledge

Business Development Adds New Talent

Category: People

Paramus, NJSince the creation of the Business Development team nearly three years ago to the day, MC2 has embodied the model of hunters and farmers with a dedicated group of outbound sales professionals continuing to focus on finding new business. With each new addition, the team’s dynamic offers a healthy mix of industry experience and diverse background strategically covering every corner of the country.

Joining the team out of the Western Region’s Long Beach office is Samantha Johnstone as the Strategic Business Development Vice President. Prior to joining MC2, Samantha spent the last two years working as an Account Executive at Vevo, the world’s largest music video network connecting an ever-growing global audience to digital content, and spent six years with BET Networks, a subsidiary of Viacom, Inc. where she was a part of the National Advertising Sales team.

Joining BD’s national network out of the Central Region’s St. Louis/Chicago office is Susie Sapp as Strategic Business Development Senior Director. Prior to joining MC2, Susie spent almost 18 years with Switch having started as a Business Development Manager for Field Marketing and eventually working up to Vice President, Business Development. Earlier this year, Susie became an official member to Chief, a private network designed for powerful women in executive leadership.

Joining Susie and Samantha on the BD team is Catherine Cannon as Strategic Business Development Director out of the Eastern Region’s Paramus headquarters. Prior to joining MC2, Catherine spent almost 3 years with TH Experiential as its Senior Manager for Client Services and almost 2 years with Green Buzz Agency as its Creative Development Manager. In each role, Catherine was able to build her career working alongside many influential brands including Meta, Verizon, HBO, Unilever, LVMH, L’Oréal, Capital One, and more.

And now a word from Phil Schlitz regarding Business Development’s newest additions:

“We are thrilled to announce the newest members to our talented Business Development team. Samantha, Susie, and Catherine join us with an incredible pedigree only enhancing our vision of bringing people together, one meaningful experience at a time.”

– Phil Schlitz, CVP, Head of Strategic Business Development

With each hire, Business Development is poised for success with the addition of three incredible experiential marketing professionals only enhancing our ability to bring meaningful brand experiences to life. Our collective goal remains the same: to strengthen our foundation of being an industry-leading designer and producer for exhibits while diversifying and expanding our offerings across the spectrum of live activations.

The future is bright (and busy!) so join us in welcoming Samantha, Susie, and Catherine to the MC2 Team.

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