GE Transportation at MINExpo

Exactly what is happening in those photos of GE Transportation?

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1.     Attendees were greeted by a strong brand presence and welcomed into a surprising digital experience amidst all the iron. This supported GE's message of "Digital | Industrial."

 

GETrans_MINExpo_2016_022.     Looking from a distance these multi-ton pieces may appear like tons of iron but GE imbues them with an ability to join in the conversation on the Internet of Things (IoT).

 

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3.     This view of GE’s "E-House" has all the walls removed. Visitors were invited to step onto a custom “blueprint” floor plan showing how compact and complete this ready-to-go electrical control center is—fully ready to deploy to any remote mining site.

 

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4.     Central to the surrounding iron and acting as a nerve center to showcase connectivity and feature safety software was a DIGITAL  HUB with digital displays from all the demos across the booth. 

 

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